LeadSpot Success Stories

About Vertex Towers Vertex Towers is a telecommunications infrastructure company focused on the development, acquisition, and management of wireless communication towers. By working closely with wireless carriers, municipalities, and real estate owners, Vertex Towers helps expand and enhance network coverage across underserved areas. Their expertise in site acquisition, zoning, and construction enables them to deliver high-value solutions to the wireless industry. Challenge As Vertex Towers expanded its operations, the company needed a scalable and efficient qualified meeting and lead generation strategy to connect with wireless carriers, real estate owners, and municipalities interested in leasing land for tower development. Not the easiest

Client Overview: Facia.ai, an AI-driven facial recognition startup, sought a lead generation strategy to identify and engage only high-quality, high-intent prospects. They needed a solution that would build awareness, nurture engagement, and qualify leads thoroughly before routing them to sales. The goal? A refined lead pipeline for the client, that maximized sales team efficiency and focused their efforts on conversion-ready prospects. Challenge: Facia.ai faced the familiar B2B demand gen challenge of needing engaged, qualified leads without sifting through low-intent prospects. They sought a solution that could: Target and attract ideal prospects based on a carefully crafted Ideal Customer Profile (ICP). Engage

Client Profile: UKG is one of the world’s leading HCM cloud solutions companies, offering comprehensive HR, pay, time, and culture solutions to over 80,000 organizations worldwide. Challenge: The Demand Generation Program Manager at UKG was tasked with improving lead generation efforts to strengthen the sales pipeline for select sales teams. The company needed highly qualified leads (HQLs) with recent purchase intent to increase Sales Qualified Opportunity (SQO) conversions. UKG had previously relied heavily on paid ad campaigns but sought a more effective strategy to reach prospects ready to engage. Solution: From January to December, LeadSpot partnered with UKG to deliver tailored

Client Profile: ACI Worldwide is a leading technology company specializing in payment systems, providing innovative solutions to financial institutions globally. Their focus is on connecting with key decision-makers within these institutions to drive sales and revenue growth. Challenge: ACI Worldwide faced significant challenges with their existing lead generation strategy. Despite partnerships with industry-specific publications, nearly half of the generated leads lacked the authority to make purchasing decisions. Additionally, the manual processing of lead data further strained their internal resources, slowing down and hampering the engagement process. Solution: ACI Worldwide partnered with LeadSpot to resolve these challenges. LeadSpot’s approach began by building

Client Profile: Matterport is a cutting-edge technology company that revolutionizes how businesses showcase spaces and properties through immersive 3D experiences. With a global presence, Matterport offers innovative solutions for industries such as real estate, construction, and hospitality. Challenge: Tammi Larson, Director of Account-Based Marketing at Matterport, faced a complex demand generation challenge. Her team needed to source top-of-funnel Marketing Qualified Leads (MQLs) from specific regions, industries, job titles, and target accounts, as well as highly qualified leads (HQLs) that were closer to conversion and sales-ready. Balancing lead quality and volume was difficult given the strict criteria, and Matterport’s team needed a