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Highly Qualified Leads +

Partner with LeadSpot’s HQL+ solutions to receive the most qualified leads available. Optimized with purchase intent signals, programmatic display ads, and smart email content promotion to maximize engagement and conversions.

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What is a Highly Qualified Lead +?

An HQL+ from LeadSpot has passed three layers of qualification:

  • Purchase intent optimization
  • Programmatic display ads and retargeting
  • Direct-to-ICP content promotion via strategic emails and live calls
Advantages of an HQL+

These leads are in-market, have engaged with the brand’s ads, and downloaded their content leading to consistent lead conversions and new revenue opportunities.

Fulfillment Process

HQL+ leads are first prioritized with purchase intent signals and are then served brand-building display ads with strategic retargeting for handraisers. Finally, marketing assets are promoted to this audience through personalized email messaging and live phone calls.

Client story

With so many options to pick from, LeadSpot has been an essential partner we have come to rely on to promote new content and encourage downloads from key accounts we’ve had challenges breaking into.
Sam Malik, Demand Generation Program Manager, UKG
The LeadSpot team makes a strong case for outsourcing.
Global Field Marketing Director, Quest Software
With Eric and the team, I feel like we’re all going after the same goals. It’s one less thing on my plate and I can trust that each week’s results meet our requirements and more!
Ellie Gilbert-Ryan, Field Marketing Manager, Europe ACI Worldwide
This team is extremely nimble, supporting constantly changing deadlines, assets, and targets at the drop of a hat. The best practices the fulfillment team shares for first engaging the leads, how to properly nurture, and setting accurate expectations per conversions have allowed us to plan accurately.
Amy Vosters, Director, Global Campaigns, Lacework
We were thrilled to convert leads from our very first delivery to an SQL!
Marc Price, Marketing Director, EMEA North, Corcentric
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