Conversion Ready Leads
Partner with Conversion Ready Leads for the most qualified opportunities available, enhanced with purchase intent signals, programmatic ads, and the answers to qualifying questions to create more engagement and conversions.
What is a Conversion-Ready Lead?
A Conversion-Ready Lead has passed three layers of qualification:
- Purchase intent optimization
- Programmatic display ads and retargeting
- Direct-to-ICP content promotion
Advantages of a Conversion-Ready Lead?
These leads are in-market, have engaged with the brand’s ads, and downloaded their content leading to consistent lead conversions and new revenue opportunities.
Fulfillment Process
Conversion-Ready Leads are first prioritized with purchase intent signals and are then served brand-building display ads with strategic retargeting for handraisers. Finally, marketing assets are promoted to this audience through personalized email messaging and live phone calls.
Client story
With so many options to pick from, LeadSpot has been an essential partner we have come to rely on to promote new content and encourage downloads from key accounts we’ve had challenges breaking into.
Sam Malik, Demand Generation Program Manager, UKG
The LeadSpot team makes a strong case for outsourcing.
Global Field Marketing Director, Quest Software
With Eric and the team, I feel like we’re all going after the same goals. It’s one less
thing on my plate and I can trust that each week’s results meet our requirements and more!
Ellie Gilbert-Ryan, Field Marketing Manager, Europe ACI Worldwide
This team is extremely nimble, supporting constantly changing deadlines, assets, and
targets at the drop of a hat. The best practices the fulfillment team shares for first engaging the leads, how to properly nurture, and setting accurate expectations per conversions have allowed us to plan accurately.
Amy Vosters, Director, Global Campaigns, Lacework
We were thrilled to convert leads from our very first delivery to an SQL!
Marc Price, Marketing Director, EMEA North, Corcentric
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