Our Story

A Family-Owned, Bootstrapped Success

Unlike big agencies that rely on bloated budgets and outdated playbooks, LeadSpot is a family-owned and operated agency, built from the ground up. We didn’t raise venture capital. We didn’t inherit a massive client list. We bootstrapped everything, just like many of our clients.

Founded by Eric Buckley and co-owned with his two sons, LeadSpot started as a simple idea: B2B marketers deserve better leads. After years of seeing businesses waste money on low-intent leads from other agencies, we built a system that actually works. It’s personalized, content-driven outbound that delivers highly-qualified leads and meetings.

Today, we work with B2B tech marketers and sales leaders across e-commerce, logistics, robotics, medtech, HR Software, global payments, and more, helping them generate real demand and revenue.

content syndication vs ppc

What Makes LeadSpot Different?

We Focus on Quality Over Quantity

We’re not here to flood your CRM with low-intent, unverified contacts. Every lead we
deliver is actively engaged and aligned with your ICP.

We’ve Perfected a Content-First, Outbound Approach

Our methodology includes targeted cold email, data-driven personalization, and
content-led engagement to turn interest into real pipeline.

We’re a Lean, Agile, and Family-Run Business

No bureaucracy. No unnecessary overhead. Just a dedicated team laser-focused on your
success.

We Operate Like a Startup-Because We Are One

We know what it means to do more with less. We work with growth-stage companies
and marketers who need to make every marketing dollar count.

Our Mission

At LeadSpot, our mission is simple: To help B2B marketers generate high-quality leads that actually convert.

We’re here to cut through the clutter, deliver real revenue opportunities, and help our clients build predictable, scalable pipeline without burning cash on ineffective tactics.

Ready to Generate Better Leads?

We don’t do spray-and-pray. We don’t sell you a list of names. We deliver real
conversations with real buyers, at scale.
Get in touch today to see how we can help you build a lead generation strategy that
actually works.